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  • Got it. Thanks.

    The flexible content field is really powerful but a little more complex than ordinary fields. In terms of documentation, DIY developers like myself (i.e., people building or modifying themes for their own sites) might benefit from a few videos that talk you through setting up the fields in the ACF editor, using them in the WordPress editor, and then getting output through a page template.

    ACF Pro is brilliant — especially for building landing pages — but it requires a bit of work to get it going in a theme. A few video tutorials would go a long way toward making it more accessible to the DIY developer crowd — especially if you could target it to users of particular development frameworks, like Genesis.