The xml thing was just a shot in the dark – I was just throwing everything at the wall to see what stuck. I realised later that I didn’t have to use it.
I’m using the shortcode on 100+ pages, not posts. I just entered it using WP’s built-in editor. This is sort of what I want the pages to do:
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We sell apples. Order your apples to (custom field: city).
Because you live in (custom field: country), you will incur an import tax of (custom field: tax).
There are some things you should know about regarding applies in your country… (custom field: paragraph on country-specific apple information)
(custom field: image of an apple)
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Further research yesterday indicated that I might have to build an entire template just to render custom fields. If that’s what it takes it’s fine – I’ll go ahead and learn it. But I would imagine that by now someone would have built a widget or something that renders custom fields?
